New York offer the Brooklyn Pass
The increased success of the New York Pass, launched in 2003 (also using ACT’s proven web-enabled destination management solution GCL – Generic City Leisure) means that Brooklyn is now able to offer visitors exclusive, discounted and priority entry to all its favourite sights through a single smartcard. A taster of attractions include: the Brooklyn Museum, Brooklyn Botanic Garden, New York Aquarium and Prospect Park Zoo. The pass can be bought online for pre-planning, and is not activated until first use, upon which all the visitor has to do is to simply present the card to the card reader at the attraction entrance.
ACT’s proven visitor destination management solutions power the world’s favourite cities (visit www.card.co.uk to view the ACT world map), enabling their extensive tourism experience to progress and develop ACT products using cutting edge technology.
ACT tourism products are aimed at those organisations which operate in the leisure industry, tourism bodies and local / central government – encouraging return trips to cities and associated attractions. Key marketing information on visitor statistics is readily available through the back office provided by ACT, offering an interface where operators can manage day-to-day essentials such as web sales, card issue / despatch and financial management.